Services
Business automation built around how your team actually works.
Each service below is a starting point, not a fixed package — every automation is scoped to the specific process it replaces.
AI Lead Qualification
Automatically analyze enquiries, identify intent and prioritize leads.
The problem
Every inbound enquiry looks the same in an inbox until someone reads it. Teams spend time triaging low-intent messages before they ever reach a real opportunity, and high-intent leads can sit unanswered behind them.
The solution
An AI model reads each enquiry, evaluates buying intent against context you define, and assigns a qualification label and score before a human ever opens it.
How it works
- 1.An enquiry is submitted through a form or API.
- 2.The message is sent to an AI model with instructions on what a qualified lead looks like for your business.
- 3.The model returns a structured qualification — a label, a score, and a reason.
- 4.The qualified lead is stored and made available to your team, prioritized by score.
Example use cases
- Scoring inbound enquiries from a website contact form
- Prioritizing which leads a sales team calls first
- Filtering low-intent submissions before they reach a CRM
AI Customer Support
Answer repetitive customer questions and escalate complex requests.
The problem
Most support volume is the same handful of questions — shipping times, return windows, order status — repeated constantly. Answering them by hand is slow for customers and repetitive for teams, but a bot that guesses at policy is worse than no bot at all.
The solution
An AI assistant answers only from a knowledge base you control, returns a structured decision on every reply, and recognizes when a request needs a person instead of guessing.
How it works
- 1.A customer sends a message through a chat interface.
- 2.The system retrieves relevant knowledge base entries for that question.
- 3.An AI model answers using only that knowledge, or flags the request for a human.
- 4.Resolved answers are returned instantly; flagged requests are escalated and logged.
Example use cases
- Answering shipping, returns, and order-status questions instantly
- Escalating refund exceptions or complaints to a human
- Keeping a full record of every conversation and outcome
CRM & Sales Automation
Automate lead routing, follow-ups and sales workflows.
The problem
Sales teams lose time on manual handoffs — copying a lead into a CRM, assigning an owner, scheduling a follow-up. Each manual step is a place a lead can stall or get missed entirely.
The solution
Once a lead is captured or qualified, automation handles routing, CRM updates, and follow-up scheduling without someone doing it by hand.
How it works
- 1.A lead or event triggers the workflow (new enquiry, status change, qualification result).
- 2.Business rules determine routing — by territory, product, or lead score.
- 3.The CRM record is created or updated automatically.
- 4.Follow-up tasks or reminders are scheduled for the right owner.
Example use cases
- Routing qualified leads to the right salesperson automatically
- Keeping CRM records in sync with form submissions and other tools
- Scheduling follow-up reminders without manual data entry
Business Workflow Automation
Connect existing tools and eliminate repetitive manual processes.
The problem
Businesses run on a patchwork of tools — spreadsheets, email, a CRM, a database — that don't talk to each other. Someone ends up manually copying information between them, which is slow and error-prone.
The solution
An automation layer connects the tools you already use, moving and transforming data between them on a trigger, without manual re-entry.
How it works
- 1.Identify the repetitive process and the systems involved.
- 2.Define the trigger — a new record, a form submission, a schedule.
- 3.Build the automation that connects the systems via their APIs.
- 4.Monitor and adjust as your processes change.
Example use cases
- Syncing data between a form, a database, and a spreadsheet
- Automating repetitive multi-step approval or notification processes
- Eliminating manual data entry between disconnected tools
Custom AI Tools
Build internal AI-powered tools around specific business processes.
The problem
Off-the-shelf software rarely matches a specific internal process exactly. Teams either adapt their process to the tool or keep working around its limits manually.
The solution
A purpose-built internal tool, with AI where it genuinely helps, designed around how your team actually works rather than a generic template.
How it works
- 1.Understand the specific internal process and its constraints.
- 2.Design a tool scoped to that process — not a generic platform.
- 3.Build it with the right mix of AI, APIs, and a database.
- 4.Hand it off with documentation your team can actually use.
Example use cases
- An internal dashboard for triaging or classifying incoming requests
- A tool that summarizes or extracts structured data from documents
- A purpose-built interface for a process no off-the-shelf tool fits
Not sure which service fits your process?
Describe what your team spends too much time on — we'll help identify where automation actually applies.